Do we choose what we like, or come to like what we choose?
In Vietnam’s fast-moving digital marketplace, consumers make countless small decisions every day: what to click, what to skip, what to remove from a cart, and what to ignore.
“I can’t travel without ChatGPT”: How AI is reshaping travel planning
Research from RMIT University Vietnam reveals how generative AI is transforming the way travellers plan their journeys.
Vietnamese music enters a new era of identity and global reach
A new whitepaper from RMIT University reveals how Vietnamese artists and audiences are blending cultural heritage with global trends to carve out a distinctive V-Pop identity.
Female anaemia rising as male cases fall in Vietnam
A study has revealed a growing gender divide in Vietnam’s anaemia burden, with rates rising among women while steadily declining among men.