Ho Chi Minh City: The new fashion tourism hotspot in Southeast Asia?
Ho Chi Minh City is emerging as an unexpected fashion tourism destination and a strategic opportunity for Vietnam’s place branding.
RMIT students join FAO efforts to promote safer food practices in Vietnam
Ahead of World Food Safety Day on 7 June, nearly 400 RMIT University students have developed mock communication campaigns for the Food and Agriculture Organization of the United Nations (FAO) in Vietnam.
Digital copyright gaps and the power of MCNs
Associate Professor Nguyen Van Thang Long, Associate Program Manager of Professional Communication at RMIT Vietnam, analyses the growing imbalance of power within Vietnam’s digital copyright ecosystem.
RMIT student named inaugural Voices of the Future Fellow
For most students, Cannes Lions is something you scroll through on Instagram – a highlight reel of bold ideas, big brands and even bigger stages. For RMIT Vietnam student Nguyen Phu Thinh, it’s now a destination.
Strengthening child protection in the social media age
Dr Ananya Manmathbhai Mehta (RMIT Vietnam) discusses the influence of social media on how Vietnamese communities respond to child abuse cases.
Crowded market, limited screens: The struggle of Vietnamese films
As Vietnamese films are released to cinemas in larger numbers, competition is no longer just about storytelling, but also about securing screening slots and generating buzz from the very first days of release.