Introduction to Advertising

Introduction to Advertising

  • Workshop leader: Hien Nguyen
  • Each of these workshops is designed to assist with assignment preparation.
  • You only need to attend one of the sessions within the same week, as both workshops are the same. 

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Connecting Brand Strategy to IMC Execution

Week 
Date 
Time 
Location 
 
3 Wed, Nov 12, 2025 2:30 pm – 4:30 pm  SGS 1.4.37 Save to your calendar
4 Mon, Nov 17, 2025   12 pm – 2 pm SGS 1.4.37 Save to your calendar

Turning Insights into Strategic Recommendations

Week 
Date 
Time 
Location 
 
6 Wed, Dec 3, 2025 2:30 pm – 4:30 pm SGS 1.4.37 Save to your calendar
7 Mon, Dec 8, 2025 12 pm – 2 pm SGS 1.4.37 Save to your calendar

Creative Execution and Engaging Pitch

Week 
Date 
Time 
Location 
 
10 Wed, Dec 31, 2025   2:30 pm – 4:30 pm  SGS 1.4.37 Save to your calendar
10 Fri, Jan 2, 2026 2 pm – 4 pm SGS 1.4.37 Save to your calendar