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Three RMIT Vietnam lecturers discuss how AI-driven technologies challenge the personal warmth and human connection that define Vietnamese hospitality.

Vietnam’s aviation sector has grown rapidly, ranking among Southeast Asia’s fastest-growing markets. However, its airport infrastructure struggles to keep up with rising demand, posing challenges for expansion and efficiency.

The use of celebrities and influencers in social media marketing is increasing. However, this has come with cases of false advertising where consumers bear negative consequences.

On 16 May, RMIT Vietnam launched the Centre for Business and Emerging Technologies (CBET) advancing its commitment to Vietnam and ASEAN’s (Association of Southeast Asian Nations) digital transformation.