Thuan Hoang Nguyen

SBM Thuan Nguyen
School: The Business School
Department: Business Innovation
Position: Senior Lecturer
Location: RMIT Saigon South

Dr. Thuan is Senior program manager for Digital business program, and Senior major coordinator for Business & Technology major in the Business School, RMIT University Vietnam. He has been founder of Vietnam Association for Information Systems (VAIS) chapter

  • Doctor of Philosophy, Victoria University of Wellington (New Zealand)
  • Master of Computer Science, Delft University of Technology (The Netherlands)
  • Bachelor of Managerial Informatics, University of Economics Ho Chi Minh city (Vietnam)

  • Digital Business 

  • Design science research
  • Digital business
  • Open innovation
  • Omnichannel
  • Information systems
  • AI

40+ publications. Here are selected publications:

  • Van Nguyen, A. T., Halibas, A. S., McClelland, R., & Thuan, N. H. (2023, online first). Configurational analysis of conditions influencing customers’ channel switching intention in omnichannel retailing: a fuzzy-set analysis. Quality & Quantity, 1-38.
  • • Antunes, P., Pino. J. A., Nkhoma. M, & Thuan. N.H (2023, in-press), The Composite Approach as a Hybrid Approach to Business Process Modeling: Proposition and Empirical Evaluation. Business Process Management Journal [Q1].
  • Thuan, N. H., & Antunes, P. (2022). Positioning Design Science as an Educational Tool for Innovation and Problem Solving. Communications of the Association for Information Systems, 51 (1). Paper 1. [ABDC Rank A]
  • Antunes, P., Johnstone, D., Thuan, N. H. & de Vreede, G.J. (2022, online first) Delivering evidence-based management services: rising to the challenge using design science, Knowledge Management Research & Practice, 1-16, [ABDC Rank A, Q1].
  • Antunes, P., Thuan, N. H., & Johnstone, D. (2022). Nature and purpose of visual artifacts in design science research. Information Systems and e-Business Management. 1-36, [ABDC Rank B, Q2]
  • Thuan, N. H., Ai-Phuong, H., Nkhoma, M. & Antunes, P. (2022). Using Process Stories to Foster Process Flexibility: The Experts’ Viewpoint. Australasian Journal of Information Systems, 26, 1-35. [ABDC Rank A].
  • Nguyen, A. T. V., McClelland, R. & Thuan, N. H. (2022). Exploring Customer Experience during Channel Switching in Omnichannel Retailing Context: A Qualitative Assessment. Journal of Retailing and Consumer Services, 64, 102803. [ABDC Rank A, Q1]
  • Nguyen, A. T. V., McClelland, R. Thinh, H, G. & Thuan, N. H. (2022) Omnichannel Marketing: Structured Review, Synthesis, And Future Directions. The International Review of Retail, Distribution and Consumer Research. [ABDC Rank B; Q2]
  • Antunes, P., Thuan, N. H. & Johnstone, D. (2021). Nature and Purpose of Conceptual Frameworks in Design Science. Scandinavian Journal of Information Systems, 33(2), 3–40 [ABDC Rank A].
  • Nguyen A.T., Yến-Khanh N., & Thuan N.H. (2021) Consumers’ Purchase Intention and Willingness to Pay for Eco-Friendly Packaging in Vietnam. In: Muthu S.S. (eds) Sustainable Packaging. Environmental Footprints and Eco-design of Products and Processes. Springer, Singapore.
  • Thuan, N. H., Drechsler, A. & Antunes, P. (2019). Construction of Design Science Research Questions. Communications of the Association for Information Systems, 44 (1), paper 20. [ABDC Rank A].
  • Thuan, N. H., Antunes, P., & Johnstone, D. (2018). A Decision Tool for Business Process Crowdsourcing: Ontology, Design, and Evaluation. Group Decision and Negotiation, 27(2), 285–312. [Q1; ABDC Rank A].
  • Thuan, N. H., Antunes, P., & Johnstone, D. (2017). A Process Model for Establishing Business Process Crowdsourcing. Australasian Journal of Information Systems, 21, 1-21. [ABDC Rank A].
  • Thuan, N. H., Antunes, P., & Johnstone, D. (2016). Factors Influencing the Decision to Crowdsource: A Systematic Literature Review. Information Systems Frontiers, 18(1), 47-68. [Q1; ABDC Rank A].

05 Books and Edited Books:

  • Thuan. N.H, Hung. N., Hiep. P., Alrence, H. (2023). Business Innovation for the Post-pandemic Era in Vietnam, Springer International Publishing AG. [Edited book]
  • Thuan. N.H, Dang-Pham., D., Hoanh-Su, L., Tuan Q. P. (2023). Information Systems Research in Vietnam: A Shared Vision and New Frontiers, Springer International Publishing AG.
  • Thuan, N. H. (2019). Business Process Crowdsourcing: Concept, Ontology and Decision Support. Springer International Publishing AG. Series: Progress in Information Systems. ISBN: 978-3-319-91390-2.
  • Thuan, N. H., Quang, T. M. N., Tuan, L. A., Giang, P. X. H., Dung, H. L. N. Nhi, P. Y., Nhan, D. T. & Toan, L. T. T (2019). Basic Informatics. Can Tho University Publishing House. ISBN: 978-604-965-180-9 [in Vietnamese].
  • Shen, W., P. Antunes, Thuan, N.H., J. Barthès, J. Luo, & J. Yong, Editors. (2017). Proceedings of the 2017 IEEE 21st International Conference on Computer Supported Cooperative Work in Design (CSCWD). IEEE. ISBN: 978-1-4577-0387-4.

  • Huong, Vu, Phuong, Thuan, & other members (2023) Nafosted: Grant 503.01-2021.29, The National Foundation for Science and Technology Development [External grant]
  • Su, Thuan, and other members (2023) Develop an AI-based algorithmic trading simulation systems. Vietnam National University Ho Chi Minh city grant [External grant]
  • Alex, Nhan, Thuan, & Trung (2023) Water Refill Stations – Piloting a New Way to Sell Hygienic Drinking Water, Commonwealth Scientific and Industrial Research Organisation and RMIT Vietnam [External grant; in combination with Thematic grant]
  • Thuan, Sophia, Alrence, & Van Anh (2022) Corporate Social Responsibility Information Sharing Intention of users in Tiktok. CoBL Melbourne Vietnam Collaborative Project Support Scheme
  • Thuan, N. H., Khanh. N. Y., , & Vu, T. H. (2022) The Stem Cell Hype, Hope and Hardship in Vietnamese Online Media: The Framing Practices and Inter-Channel Influence of Corporate Communication, News Media and Social Media. IRG Research Grant 2022, RMIT Vietnam
  • Yap, S.T.L, Thuan, N. H., & Halibas A. (2021). Virtual Case Study Platform for Undergraduates of Business Studies Programs. SBM Learning and Teaching Investment Fund
  • Hiep. P., Thuan, N. H. Hung. N.V, Austin, L., & Nguyen. L.H. (2021-2022) Smart Agricultural Monitoring and Analytics (SAMA) using Multi-Layered Web-GIS. Thematic Research Grant 2021, RMIT Vietnam
  • Thuan, N. H., Phuong H.A., George M., & Nkhoma, M. (2020-2021) Improving Process Flexibility: Theoretical Foundation and Empirical Evaluation. IRG Research Grant 2020, RMIT Vietnam
  • Thuan, N.H. & Nhan, D. T. (2019). Designing an Android Business Card Reader (BCR) Application: Applying to Department of Scientific Affairs - International Relations – Projects. Institutional research project in Can Tho University of Technology.
  • Thuan, N.H., Nguyen, X.H.G, & Lam, T.T. (2017) A LINQ Model for Analysing and Modelling Organisational Information Flows in the Context of Universities: A Theoretical Model. Institutional research project in Can Tho University of Technology.

  • One PhD dissertation submission
  • Supervising two PhD candidates
  • One Master completion and over ten bachelor theses completion

  • RMIT Teaching Awards: 2022 RMIT University Teaching Citation, RMIT University
  • RMIT Vietnam Excellence in Learning & Teaching Award (2022): Citation for Outstanding Contribution to Student Learning, RMIT Vietnam
  • Organising members of PACIS2024
  • Conference chair, RMIT Business Innovation conference (2022)
  • Founding members of Vietnamese AIS Chapter (2021 to current)
  • Research Committee Member (2021 to current)
  • BLCHEAN member (2020 to 2022)
  • Section Editor, Australasian Journal of Information Systems (2020)
  • Editorial Review Board, International Journal of e-Collaboration (2019 to current); [ESCI, SCOPUS]
  • Program Committee (2020-2022). 8th International Conference on Future Data and Security Engineering (FDSE), Vietnam. Springer International Publishing AG
  • Program Committee (2020-2021), 7th EAI International Conference on Nature of Computation and Communication (ICTCC 2021), Vietnam. Springer International Publishing AG
  • Research cluster lead (2020)
  • PHIS-NZ Information Systems Doctoral Thesis Award (2017), The Professors and Heads of Information Systems, New Zealand
  • Dean’s Award for Doctoral Achievement: Information Systems (2017), Victoria University of Wellington
  • Publication Chair, 21st IEEE International Conference on Computer Supported Cooperative Work in Design (CSCWD 2017)

  • Collaborating with Microsoft Vietnam on Microsoft Fundamentals (2021)
  • Ho Chi Minh City Institute of Information Technology, Vietnamese Academy of Science and Technology (Vietnam)

  • Senior Program Manager/Senior Lecturer, Digital business program in the Business School, RMIT Vietnam, January 2020 – Present
  • Head of Software Engineering Department (Faculty of IT), Can Tho University of Technology (Vietnam), 2017-2019
  • Deputy Head of Department of Scientific Affairs - International Relations – Projects, Can Tho University of Technology (Vietnam), 2018-2019
  • Teaching fellow, The joint program between University of Economics, HCMC and Victoria University of Wellington, New Zealand, 2017-2019
  • Teaching fellow, School of Information Management, Victoria University of Wellington, New Zealand, 2016
  • Lecturer, Can Tho University of Technology (Vietnam), 2009-2019