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| School: The Business School |
| Department: Business Innovation |
| Position: Associate Lecturer |
| Location: RMIT Hanoi |
| Email: chi.le@rmit.edu.vn |
| ORCID: 0000-0002-4229-4866 |
Chi has been with RMIT since 2011 teaching a variety of marketing courses. Before becoming an academic, she worked as a marketer in retail and FMCG industry. Main courses taught in the current Digital Marekting Programs: Marketing principles, consumer behaviour and psychology, global branding
- Grad. Cert. Tertiary Teaching and Learning, RMIT Vietnam
- MSc. Marketing Management, University of Gloucestershire. UK
- BA. International Business, Foreign Trade University, Vietnam
Digital Marketing
Green consumption and green marketing
10 years of Service at RMIT Vietnam
- Consultant for Vietnam Cleaner Production Centre (VNCPC), 2013-2014
- Consulting in the Get Green Vietnam Project. The project is sponsored by SWITCH-Asia Programme, European Union with the aim to promote sustainable consumption in Vietnam and establish more than 1000 change agents
- Unilever Vietnam (Management Trainee in Marketing)
- FPT Retail (Brand executive)
- Korean Embassy Business Support Centre (Market Researcher)