Sang Hua

SBM Sang Hua

Sang has been with RMIT since February 2019 teaching digital marketing courses. Prior to RMIT, she worked in digital media for 6 years and market research for 2 years.

  • Master of Marketing, Deakin University, Melbourne, Australia
  • Bachelor of Arts – English Linguistics & Literature, University of Social Sciences and Humanities, Vietnam

Digital Marketing

Career satisfaction, career orientation, digital transformation

1 Mobile Marketing Association (MMA) Smarties Global award, 3 MMA Smarties APAC awards, 14 MMA Vietnam awards, and 2 Tangram Effectiveness shortlists for Unilever and Suntory Pepsico (teamwork)  

Sang has 8 years of industry experience in digital media and market research in global companies. She was in charge of key accounts such as Unilever, Suntory Pepsico, ABInbev, Ariston, Pizza Hut, and so on.

  • 2019 – present: Associate Lecturer, Digital Marketing, RMIT Vietnam
  • 2018 – 2019: Independent Digital Consultant and Trainer  
  • 2016 – 2018: Associate Digital Director, Mindshare, GroupM Vietnam
  • 2015 – 2016: Senior Digital Manager, Mindshare, GroupM Vietnam
  • 2012 – 2015: Digital Manager, Mindshare, GroupM Vietnam
  • 2011 – 2012: Associate Research Manager, FTA Market Research
  • 2010 – 2011: Research Executive, Taylor Nelson Sofres (TNS)