Program structure

Launching in August 2026, the program runs for 12 months and is structured around four key milestones.

  • Program kickoff and brand vision
  • Target customer and market landscapes
  • Brand positioning and strategy
  • Brand visuals and visual direction

  • Product vision and assortment strategy
  • Design to commercial translation
  • Product development and sourcing strategy
  • Costing, pricing and margin
  • Production and supply chain
  • Channel strategy

  • Go-to-market planning
  • Marketing and community building
  • Sales enablement and merchandising
  • Integration and brand review

  • Market validation/ Proof of concept
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Rooted in Vietnam. Built for Beyond

MADE is a working system for designers who are ready to move

  • From idea to identity,
  • From garment to product,
  • From concept to market.

Get in touch

Project team

Project Manager: Mr Ethan Wang
Email: huiteng.wang@rmit.edu.vn

Project Assistant: Mr Duy Nguyen
Email: duy.nguyen100@rmit.edu.com

Address

RMIT Saigon South Campus, 702 Nguyen Van Linh Boulevard, Tan Hung Ward, Ho Chi Minh City