Vietnamese companies can elevate their brands by focusing on core values
How important is branding through value-adding for Vietnamese firms' international success? RMIT University researchers shared some insights as part of Vietnam National Branding Week 2024.
How can Vietnamese SMEs strengthen their cyber security?
The answer lies in raising awareness about cyber threats and risks, particularly for small and medium-sized enterprises (SMEs) in Vietnam that are susceptible to losses and reputational damage under attack.
Hanoi’s future heritage takes centre stage in RMIT’s global program
“What will Hanoi be like in 25 years’ time? And how can we be ‘good ancestors’ through practice?” RMIT students from Vietnam and Australia set out to answer these questions in the Future Ancestors program.
Laying the foundation for sustainable globalisation
RMIT’s Global Business Forum 2023 looked into the key factors and best practices of sustainable foreign direct investment (FDI) in Vietnam through the lens of multinational enterprises.