Lan Do

SBM Lan Do
School: The Business School
Department: Management
Position: Lecturer
Location: RMIT Hanoi city

With over 20 years of experience in Management, Leadership and Education. Her research and expertise cover the areas Business Strategy, Entrepreneurship, Corporate Social Responsibility and Sustainability.

B.Arts, MComm, PhD

Strategic Management, Entrepreneurship and Marketing

Strategic Management, Entrepreneurship, Corporate Social Responsibility and Sustainability

  • Do, L., Huang, X. and McMurray, A. (2019). The Development of Corporate Social Responsibility (CSR) in Multinational Corporations (MNCs): Evidence from Vietnam. Accepted for presentation at the Asia Academy of Management Conference 2019, Bali 19-21 June 2019. 
  • Do, L. (2018). Corporate Social Responsibility in the Vietnamese Garment and Food Industries: Antecedents, Strategies and Performance. (Doctoral Dissertation, RMIT University, Melbourne, Australia). Retrieved from
  • Do, L., Huang, X. and McMurray, A. (2017). CSR Implementation in Vietnamese Companies: Combining Institutional and Stakeholder Perspectives. Accepted for presentation at the Asia Academy of Management Conference 2017, Japan 19-21 June 2017. 
  • Do, L., Huang, X. and McMurray, A. (2016). Corporate Social Responsibility in a Developing Country. Presented at the ANZAM Conference 2016, Brisbane. 
  • Do, L., Huang, X. and Cains, G. (2015). Corporate Social Reporting in Vietnam: Evidence from Large Companies. Presented at the ANZIBA Conference 2015, Melbourne 13-15 February 2015
  • Sustainability Reporting in Vietnam and Vietnamese Legislation: Recommendations for policy makers to enable sustainability corporate reporting for SMEs (2019), RMIT research team
  • Vietnam Entrepreneurship Monitor (2013), VCCI, Vietnam National team funded by GEM Canada.

  • An analysis of Design-Reality Gap in Smart city Building: the case of Ho Chi Minh City (2018), RMIT University, $6000
  • An Exploratory Investigation into the Readiness of Vietnamese Companies for Blockchain Technology (2018), ACCA, All resources supplied by the ACCA.
  • ‘Digital Transformation in Vietnam’, KPMG Vietnam, $15,000
  • Emiratization in Higher Education: An Emirati Perspective (2014),  Sharjah Directorate of Human Resources, $30,000
  • Sustainability: It’s Our Business (2010), Abu Dhabi Dutyfree and Etihad Airways, $50,000


  • 2014 Australian Leadership Awards
  • 2013  Certificate of Merit by the Minister of Education and Training

20 years of experience in Business Management and Education.

  • 2018-2020 Lecturer, The Business School, RMIT University, Vietnam
  • 2014 – 2018 Casual Research Assistant and Lecturer, School of Management, RMIT University, Melbourne.
  • 2010-2013 Dean, Faculty of Management and Tourism, Hanoi University
  • 2008-2010 Vice Director (Academic), International Education Center, Hanoi University, Vietnam
  • 2005-2008  Head of Management Department, Faculty of Management and Tourism, Hanoi University, Vietnam